May 17-19, 2026 • Javits Center, NYC

Aqua Atelier by GROHE

This May, GROHE returns to ICFF with the highly anticipated revival of its immersive Aqua Atelier experience. A destination for attendees, the space will serve as the official U.S. debut of GROHE SPA—the brand’s premiere sub-brand and most elevated expression of its design philosophy to date.

GROHE will host a series of dynamic panel discussions at its booth, inviting thought leaders and design professionals to explore themes surrounding Water & Wellness and the future of at-home sanctuaries. These conversations will examine how innovation, customization, and experiential design are reshaping the role of water in contemporary living spaces.

With the Aqua Atelier, GROHE once again transforms its ICFF presence into more than a booth—it becomes a space for dialogue, inspiration, and discovery. Attendees are invited to experience firsthand how GROHE SPA is setting a new benchmark in luxury bath design, where technical excellence and emotional resonance flow together effortlessly.

 

 

2026 Programming Coming Soon

Aqua Atelier by GROHE at ICFF 2025 (photo credit: Jenna Bascom Photography)